Cybersecurity is filled with dramatic stereotypical, the most notably hackers in hoodies. This campaign sheds light on the human behind the hoodie. in episode 1 of Humans Behind the Hoodie, we documented Axonius CISO Lenny Zeltzer’s career trajectory and got to know him on a deeper level.
I started by designing the logo and logo mark. Working with the senior director of brand and the content team, we determined the look and feel of the campaign, applying that to the episode and photography. I gave the final creative say on the video edit and the still shots.
To build momentum pre-launch, I created a short teaser and LinkedIn banners for employees to use and share on social channels. I designed the paid ad creative as well as the landing page, working closely with our digital team. After our Senior Director of Brand left in late February, I brought this campaign over the finish line, coordinating all design, communications, and PR aspects.
THE CHALLENGE
To graphically convey technical information in a way that is both visually appealing and easily digestible.
THE SOLUTION
Infographics with detailed and informative illustrations, large statistics and visual hierarchy.
This video was created along side the Cofense Product Marketing Team to promote two of our products- Cofense Vision and Cofense Triage. Using Adobe Illustrator to create eye catching graphics, I created about a one minute animated video using Adobe Aftereffects.
THE CHALLENGE
A recent campaign I helped design was for National Cyber Security Awareness Month. The campaign involved a landing page, designed in word press, and free tools available for download, including posters, screen savers, and social media graphics.
THE SOLUTION
Working with the marketing team, I designed a landing page to promote our webinar associated with the campaign. I created visually appealing posters and email banners that promoted online security awareness.
THE CHALLENGE
To redesign the existing solution brief to align with updated content and additional products.
THE SOLUTION
To create a visually appealing Solution Brief that clearly laid out the problem and the solution the product provided.
As a part time freelancer, I have had the opportunity to work with a small cyber security startup in Virginia working to update their collateral and social media graphics to be more on trend and eye catching. Adhering to previously set brand guidelines, I designed a sleek and professional datasheet template and graphics to accompany their blog posts.
THE CHALLENGE
To create themed party invitaitons for our BlackHat and RSA parties in 2019.
THE CHALLENGE
To create stickers to be handed out at major security conferences like Black Hat and RSA
THE CHALLENGE
Create a T-shirt design that represented Endgame at conferences.
THE SOLUTION
Multiple shirts designed for security conferences including ShmooCon, Black Hat, and SANS with a simple yet recognizable design.